发表於: 2018-12-04

职位类别: 长工

行业类别: 快速消费品

 
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Responsible for the management of all sales and profits in the strategically important sales channel eCommerce China within the pet food category.

The eCommerce Sales head is responsible for the management of all sales and profits in the strategically important sales channel eCommerce China within the pet food category. This encompasses:

* Domestic and Cross-border eCom Business

* The operational and strategic management of existing key accounts and eCom platforms

* The acquisition and development of new key accounts and eCom platforms

this role develops a clear cut China eCom Channel Strategy with respective Business Plans and - most important - ensures its Execution with Excellence. This means:

* Driving availability in online stores platforms, flagship stores, vertical stores and also domestic online retailers (C-stores)

* Driving end-consumer demand by building brand awareness and image (in close cooperation with Digital Marketing)

* Generating sales leads thru brand and consumer activation programs

* Ensuring lead conversion into sales

* Managing prices thru trade terms, incentive schemes and price control
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立即申请: EC director
参考号码: CN144098

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